Luna Machinery has over 30 years of experience in supplying machinery to the Aluminium industry. They are able to provide you with the correct advice in selecting the right machines for your applications. Luna also offers a comprehensive range of saw blades, router cutters, lubricants, spray mist & clamping systems to suit all models of aluminium machines.
As part of the website upgrade, Luna Machinery wanted a scaled, relevant logo that will highlight their expertise and experience in a highly saturated industry. The logo will be used to revitalise their brand image across all platforms, from online to offline marketing campaigns. The improved brand image is targeted to fast-track their campaign to expand their customer base.
The Website Marketing Group initiated a comprehensive client consultation and market study, as well as a complete audit of their existing brand collaterals. The findings of the study were used to develop an evidence-based rebranding strategy.
We presented Luna Machinery with several logo versions, each featuring a graphic element that represents their aluminium machinery solutions expertise at a glance. Each version also featured the company name rendered in different typeface and variations within their blue, green and white brand colours.
The new logo selected by the Luna Machinery team played a vital role in their brand renewal. It directed their website design and other online assets as well as the design approach of printed marketing materials. With their modern, memorable logo, Luna Machinery will be successful in their online visibility, reaching out to a wider number of potential buyers.
To put your business at the forefront of digital innovation, give us a call on
02 9639 2711 or go back to www.twmg.com.au
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