Campaign Planning - Digital Strategy Agency Sydney

Campaign Planning

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Plan an effective online marketing campaign

With more than 20 years industry experience, we give strong insights on how to plan, create, manage and evaluate any online campaign. Whether promoting yourself through your website and the major search engines or a social media campaign we will help you make the right choice.

"If you fail to plan; you plan to fail" - We will help you to choose the right campaign for your business.

We specialise in online marketing, web design and development. Our focus is to create consumer engagement that builds online brands and drives traffic. Internet marketing is relatively inexpensive when compared to advertising on TV, Radio and newspapers. Companies can reach a wide audience for a small fraction of traditional advertising budgets.

The stages of marketing campaigns and key issues we cover:

• Campaign goals and tracking.
• What are we trying to achieve through our campaign and how will we know when we achieve it?
• Campaign insight and targeting.
• Who are we trying to reach and influence?
• Key campaign messages and offers.
• How are we trying to position our company, products and services? Which campaign or product offers will engage and convert our audience?
• Campaign media plan and budget.
• Which media channels will you use to reach and influence your target audience? What will be the sequence and integration of media activities?
• Campaign asset production.
• Managing the assets to form the campaign.
• Campaign execution.
• What needs to be tested before the campaign is live and adjusted during the campaign?

We will make your job (and life) easier, so leave it to us to ensure a carefully planned campaign.

Discover other strategies that will be the success of your business:

• Digital Strategy
• Content Marketing
• Branding
• Campaign Planning

To put your business at the forefront of digital innovation, give us a call on
1300 008 964 or go back to www.twmg.com.au