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Kellyville Kitchens Blog

Website Design & Development | SME

Client

Kellyville Kitchens is a kitchen company delivering quality custom-built kitchens, kitchen designs, renovations and makeovers in The Hills district including Baulkham Hills, Castle Hill, Cherrybrook and Kellyville, as well as in North Sydney and servicing the Greater Sydney metropolitan area.

Kellyville Kitchens has over 20 years of design experience and has won several small business awards and recognition for the outstanding quality, value and performance they provide to customers.

Objectives

Kellyville Kitchens needed a blog to complement their main websitewww.kellyvillekitchens.com.au to drive their content marketing campaign forward. They needed a blog that's SEO-friendly as well as user-oriented. The blog will provide valuable and branded content, such as kitchen renovation tips, how-to's and tutorial articles as well as customer testimonials. It is also expected to serve as a doorway to Kellyville Kitchens services.

They approached The Website Marketing Group to create the blog and power it with a design, optimization and online marketing strategy that's tailored to their requirements.

Solutions

The Website Marketing Group developed a bright and cheery blog theme for Kellyville Kitchens. It was a theme that was designed to present content in the simplest, most convenient and most accessible manner. The choice of colours exuded a warm, inviting feel, making it the perfect backdrop for the general topic of beautiful and functional kitchen spaces.

We made it a priority was to make the look and feel of the blog consistent and resonate with the main website. The same header and footer links were incorporated, similar typography was used, and the orange and white colour scheme mirrored the main website's matching colour scheme. These design decisions made sure to champion the Kellyville Kitchens brand identity.

The blog is powered by an SEO-friendly content management system, allowing the staff at Kellyville Kitchens to post, edit and update articles, images with ease, anywhere and anytime.

Web Development Technologies: Content Management System, XHTML, XML, CSS, and PHP.

Results

Since the launch of the blog website, Kellyville Kitchens have risen up the Google search engine results page, making the brand more visible to the online audience. The testimonials page continue to inspire customers to share their feedback and stories of kitchen improvement adventures with Kellyville Kitchen, making the blog a powerful platform for community building and nurturing customer relationships.

To put your business at the forefront of digital innovation, give us a call on
1300 008 964 or go back to www.twmg.com.au

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