Websites should measurably drive leads, sales and deeper engagement, rather than just look pretty. A brand's website needs to act as a growth engine, powering lead generation and sales nurturing. TWMG is a web design agency Sydney dedicated to helping clients use the web and digital space to achieve growth. We specialise in building remarkable websites and continuously support their growth and impact.
Design must have purpose
TWMG works at the intersection of design, technology and marketing--focused on helping organisations achieve business goals and be the best they can be. We design and build websites to impact sales, advocacy, and lead generation.
Our brand-led approach – We look to the two main factors that are mainly found in any brand proposition; the functional and the emotional. We want to develop both the messaging and visual experiences for the users. We believe that the emotional dimension of your story is essentials, the evolving project story will propel user involvement and increase traffic.
Building a conversation – We connected various media such as forums, comments and social media activity as a part of our communications strategy during the campaign. Our focus is to let the audiences participate and join the adventure.
Engagement – The top line messaging is the element that we try to focus while building content and design for our projects. The project story should appear truly distinctive, relevant and welcome. This message and its corresponding visuals should be showcased, targeting fascinating and topical buttons with the audience.
Simplicity and clarity – The features that available on the website will be set to be simple, clear and easy to use. The navigation is built based on a straightforward/logical journey for the user. Therefore, we can present a good user experience for all websites that we build.
Content – We always try to present our content through rich media such as video and audio format to bring an interactive visual to the customers. The contents we produced reflected the quality and integrity that enhances the prestige and global reputation of the project.
The look and feel – The look of the websites that we created will be fresh, modern, and highly professional. We implemented website designs which allow users to experience and explore more about the products/services offered in an exclusive way.
Our design process is persona-driven-taking user experience to heart.
We employ analytics, personas, testing, and iteration to optimise design for engagement.
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To view our web design Sydney projects, please check out our work.
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