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The Roller Door Services N.T

Website Design & Development | SME

Client

Roller Door Services, established in 2006, is a family-owned and operated business that has quickly grown a solid reputation for quality service and workmanship. As a B&D Accredited Dealer, the Roller Door Services team has been trained extensively in the installation of garage doors and openers that will provide trouble-free operation long into the future.

The team serves Darwin and all Northern Territory. They have the most competitive garage doors and shutters prices, and their work is 100% guaranteed. Residential and office owners in the area rely on Roller Door Services for their fast and efficient response and maintenance services.

Objectives

As a small and growing business, Roller Door Services is always looking for ways to promote their services in a cost- and time-efficient manner. They needed a marketing platform that will enable them to reach out to more customers, by emphasising their quality work, practical solutions and friendly services.

They asked The Website Marketing Group to come up with a website that will easily help them achieve their business objectives. Aside from being results-oriented, they wanted the website to be easily manageable and make their marketing efforts, from campaigns to tracking and monitoring, more efficient.

Solutions

The Website Marketing Group delivered a website that is engineered to grow the Roller Door Services customer base by effectively showcasing to the target audience the ROI of the products and services the company offers.

This involved the use of smart content architecture to make the research experience for customers simplified, therefore making the path to purchase easier and more direct. Roller Door Services offers a wide range of solutions to serve each specific customer, so we made sure all the information are presented comprehensively but through an intuitive and organised manner.

We created a website theme that is consistent with the company's brand identity and implemented a clean, modern layout that will allow the Roller Door products and finished works to shine. A special feature is the ideas gallery dedicated to a stunning showcase of properties equipped with state-of-the-art doors. Moreover, the homepage displayed a slideshow of the team photos in action, further lending a human face to the brand and establishing the credibility and good work ethics of the company.

To ensure the team will be able to update site contents without hiring a developer, we implemented a content management system and provided the staff with guidelines and tutorials on how to use the platform.

Web Development Technologies: Content Management System, PHP, XHTML, CSS, and XML.

Results

Roller Door Services enjoys the benefits of having a cost-effective marketing platform that has steadily provided them with new leads and improved revenue. Today, a huge number of enquiries and request for services are still coming from their website developed by The Website Marketing Group.

Visit:http://www.rollerdoorservicesnt.com.au

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