Build your customer engagement with The Website Marketing Group (TWMG) - Sydney now! Click to learn more about what we can do for you here.
Today’s customers expect to interact with your brand online and via social media. Almost every company knows this, including your competitors, so you need a made-to-order customer engagement strategy to find (and keep!) customers, and grow your business.
To be a brand leader you need to be active in rolling out a customer engagement strategy as soon as possible because it is a series of initiatives and ongoing activities across time. Think of it as a marathon not a sprint.
Over time your uniquely designed customer engagement strategy will:
Different engagement methods (known as channels) are needed for all the subgroups in your target audience. You are engaging with groups of people yet you need to relate to them as individuals too. How do you do this? TWMG shows you how to use a multi-channel approach in your strategic plan and explain why it will get you the best business results over time.
Learn more about your customers so you can change your business practices and processes in rapid response to customer opinions and expectations. Using social to communicate with customers means information goes in both directions; into your company and out to customers too.
Whichever communication channels you use, the aim is to keep clients using your products and services over a long period of time. Customers decide which channel they like. Some will like FaceBook or Twitter, yet others will respond to a regular personalised email or newsletter. TWMG can guide you on getting a mix that is right for you and your customers. Our team will create a mix that is right for your business’ growth and success using:
Promotions and campaigns: We develop targeted online strategies to help you achieve your business goals and ensure your brand reaches the largest possible audience.
Product innovation: We use a combination of creative and analytics to achieve high conversion and traffic driving capabilities to give your business the competitive edge to stand out in the online marketplace.
Brand innovation: Create and communicate an extremely strong and successful brand by using our extensive creative experience. We create the right amount of buzz to make your brand stand out from your competitors.
Social media applications: Intelligent applications that help your staff get their work done more efficiently and effectively, and also to provide value to your audience and add to your bottom line.
Promotional Microsites: Hosting, development and design of creative and tactical campaigns to meet your marketing objectives. We make sure your target audience is engaged, that your message is widespread, and that you have analytics, traffic reports and ecommerce as needed.
Customer engagement is crucial for your company’s growth and success, here’s why:
Working with TWMG improves your customer engagement for better business outcomes. Start today to reap the rewards tomorrow.
Contact us on 1300 911 772 to ask about a customised customer engagement strategy that is right for you and your customers.
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If you are a large brand with a budget over $10,000
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