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What's New
The website Marketing Group
Our MD Michael receiving the Sydney Business Award.
A visit to the Google Sydney Office with a major client
A visit to the Google Sydney Office with a major client.

Let's meet for coffee. We would love to hear from you
 
Testimonials

Graphic Design Services

We needed an online invitation for an important industry event with the "wow" factor. Michael and his team exceeded expectations on every level. I highly recommend their work to any business who needs a presence on the web on an online solution.

Julie Chou
Cathay Pacific

Website Development

Michael is a dynamic and personable businessman who is generous with his knowledge. He is very willing to have a go and always thinks outside the square.His business always provides a prompt and professional service.

Brendan Read
Photography Australian Photographer of the Year 2007

Online Marketing Sydney

Michael is an excellent digital pioneer, being one of the original founders of the Australian internet industry. He has a strong work ethic and is able to inspire his team through commitment to excellence. It was pleasure to work alongside a great leader.

Billy Aldea Martinez
Metrix Digital

Web Design, SEO & SEM Services

The Website Marketing Group this is a job well done and I hope you guys are extremely proud of yourselves. I have worked with Michael and his team for several years they are experienced and have great customer service there are not many MDs that will let you call their mobile on a Saturday!.
Once again, great job and bring it on.

BGlen Andrews
Double Click

Website Development Sydney

I have dealt with many web design agencies in Sydney over the years, none have been able to fully understand my vision and concepts as quickly and professional as the team at The Website Marketing Group It is always pleasure to work with you and your team. Thank you very much for making my job an enjoyable one.

Paul Milletta
Car Sales Online

Portal Development

It's been a tricky project and we couldn't have done it without the cooperation of everyone involved and the technical expertise of Costas and the team.

Mark Davis
Sunrice

Website Development - Portal Development

The results have been overwhelming, and I am glad I spent the extra money to get something that stands out in the crowd and expresses the quality I am after for my business. I would definitely recommend your company to anyone else who is after quality.

Josh
Caroma Dorf

The Website Marketing Group's Complete Range of Services including: Web Design, Website Development, Search Engine Optimisation, Search Engine Marketing and more in Sydney!
Search Engine Optimisation SEO-The Website Marketing Group's SEO Solutions Success Pyramid in Sydney

Social Media Strategy - Social Media Marketing Packages

Social Media Marketing - The New Era of Online Marketing

Convert Twitter or Facebook fans into Customers!


If you have been paying any attention to the marketing trends in the last decade, you may have heard the term 'social media' thrown around. Social media describes the revolution towards media being communicated via social interaction through the employment of digital technologies. It is essentially what the internet is about. Millions of consumers use social media sites everyday to connect and find the resources and products they need. 

It's no longer a matter of "if" social media should be in your business marketing plan but rather "how" can you get the most out of these tactics. 1000s of companies use the power of social media through social networking sites such Facebook, Twitter, LinkedIn, MySpace, YouTube to drive traffic to their website. Is your own site driving social participation? If not, it should be.

The Website Marketing Group's Social Media strategy provides insights and tools on how to harness the power of social media and apply it to your business. We mix active social media monitoring – measuring buzz around your brand – with proactive social media marketing – driving conversations to your brand. The Website marketing Group's repeat business from top clients shows that we're making good on social media's promise, value and ROI.

To find out how we can influence consumer behavior, improve organic search ranking results and achieve measurable ROI for your online marketing campaigns, we invite you to dig deeper into The Website Marketing Group's Social Media Packages.

Take a look at our Social Media Packages below and contact us today to get customers talking about your business!

 

Standard


$5,950

Recommendation: Companies who want to get their foot in the door on the Social Web.

Professional


$9,950

Recommendation: Companies who want to be recognised on the Social Web.

Ultimate


$19,950

Recommendation: Companies who want to stand out in the crowd on the Social Web.


What's included:  

  • Social Media audit & recommendation
  • Social Media Websites Account Setup (including Facebook, Twitter, YouTube)
  • 2 hour onsite Training session

What's included:  

  • Social Media audit & recommendation
  • Social Media strategic content plan
  • Social Media Websites Account Setup (including Facebook, Twitter, YouTube)
  • Customised Facebook Fan page
  • 2 hour onsite Training session
  • 3 month content engagement & moderation

What's included:  

  • Social Media audit & recommendation
  • Social Media strategic content plan
  • Social Media Websites Account Setup (including Facebook, Twitter, YouTube)
  • Blog integrated with your website
  • Custom design for social networks
  • Customised Facebook Fan page
  • Twitter set up
  • 2 hour onsite Training session
  • 12 month content engagement & moderation
  • 12 month social tools support



 

Why a Fan Page?

Here’s 4 reasons why your business needs a FB page.

  • Pages allow a business to Publish to the Stream (this shows up on your fans homepage)
  • Pages allow a business to engage fans with Rich Media (video, pictures, events)
  • Pages let a business analyze how fans are interacting with the Insights Dashboard (deep analytics)
  • Pages let a business increase SEO (pages are indexed by search engines and show up in higher Google keyword searches)

By the Numbers

According to the latest stats from Facebook itself,

  • More than 350 million active users
  • 50% of active users log on to Facebook in any given day
  • More than 3.5 billion pieces of content (web links, news stories, blog posts, notes, photo albums, etc.) shared each week
  • More than 1.6 million active Pages on Facebook
  • More than 700,000 local businesses have active Pages on Facebook
  • Pages have created more than 5.3 billion fans
  • Average user has 130 friends on the site
  • Average user spends more than 55 minutes per day on Facebook
  • Average user writes 25 comments on Facebook content each month
  • Average user becomes a fan of 2 Pages each month
  • More than 60 million Facebook users engage with Facebook Connect on external websites every month
  • There are more than 65 million active users currently accessing Facebook through their mobile devices.
  • People that use Facebook on their mobile devices are almost 50% more active on Facebook than non-mobile user

Sold on Facebook Pages yet?

Good! Now here’s 2 reasons why you need a Custom Facebook Fan Page.

Fan Conversion

When a visitor arrives at your Page you have just seconds to convert them to a Fan.
If they don’t push that button you’ve probably lost them forever.
If they do, they have just given you permission to market to them in Facebook. The best way to do this is with a visually engaging Landing Tab.
No matter how they came to your page (via Google Search, or a Facebook Link) we can mandate they go to a particular tab first, our Custom Facebook Landing Tab!


Here is an example 1


Here is an example 2

SEO (Search Engine Optimization)

A Facebook Page is indexed by all the major search engines.It can have an actual PageRank. Links on the page are Follow links. That’s why it’s also important to create a tab that is rich in your keywords and links. This acts like a magnet attracting visitors from various search engines as well as providing valuable content.

Web Award 2008
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