
The Website Marketing Group's affordable website design and management packages enable small businesses to manage professional websites, whilst limiting costs. With The Website Marketing Group's small business websites, no technical skills are required and we provide ongoing support.
The Website Marketing Group have designed and developed websites for hundreds of small businesses, so we understand your requirements. With The Website Marketing Group's affordable website design and management packages, you can limit your costs by managing your own website content, instead of paying a website designer to do this for you. You can also plan your cash-flow because your business site has a fixed annual fee.
Our small business clients don't have the time and resources to learn the computer languages used to build websites, so we have designed our Content Management System for easy use. If you can type a letter in Microsoft Word, you can use our Content Management System. In the past, only large companies could afford specialised website software, but we make our website management tools available to you over the Internet, so you don't need to buy, install and maintain software, or employ IT staff. All you need is one computer with an Internet connection. We provide ongoing technical support for your business website and if your employees leave, we'll train your new employees to use our Content Management System.
We have worked closely and professionally with small businesses in Sydney to deliver web-based solutions for business needs and goals. Small business websites development differs from corporate websites or ASX company websites in terms of cost, the amount of content and the complexity of the site navigation. Small business company websites are affordable, small websites, which simply gives a general company introduction (brochureware websites) to detailed explanations of goods and services provided. The Website Marketing Group have helped 100s of small businesses to raise public awareness, stimulate sales, sell products online and more.
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With The Website Marketing Group, your small business can have just one provider for your website needs.
The Website Marketing Group can:
Up to 5 - 10 or 15 A4 pages of professionally designed website and images of your choice
Website, email and webmail hosting for 12 months
We can provide website management tools (CMS) so you can manage your own website
We can design and build e-commerce websites with CMS
We can register your domain name (web address)
Free ongoing advice and consultation, training and user manuals
We provide a fixed and affordable price with no hidden extras
We can install Google Analytics so you can track your website visitors
We can submit your website to search engine directories such as Google and Yahoo
In today's world, more and more people are using the internet to find goods and services. If you're business does not have a website, you could be losing more customers than you may realise. Many of our 650 customers all over the world simply wanted to have a professional website designed and maintained to promote their goods and services, but didn’t know how to, or thought it was too expensive. In response to our customers' needs, we have developed a highly professional and affordable net starter website solution to quickly and easily get your website developed, placed online and start contributing to your business.
You can now get a totally customised, superior quality website that delivers the visual impact required to make your organisation standout from the crowd (locally or worldwide) and get the desired results you want. This combines the highest quality design that you would expect from one of the world's leading website design companies with the affordability and convenience of a fixed price, low-risk website design service.
Your designer will also work closely with a programmer who understands how to write standard code that is optimised for performance, functionality, and of course, search engines. Your designer will work with your online marketing person to integrate the marketing copy and keywords/phrases that are required if you want any chance at a top-ranked website.
Essentially, you just give us the website content and we do all of the work to allow you to cost-effectively implement your online strategy for one low fixed price that you can pay off over 10 months interest free.
The cost of building an affordable small business website starts from only $750 deposit and easy monthly payments depending on what package you choose. The average package prices start from only $2,500 and we can tailor a package to suit your budget. For a well designed professional small business website it will cost $4000 to $15,000+.
Many small businesses or businesses do not have the budget to hire a full time website developer. Yet at the same time, these businesses need a website that will promote their goods and services effectively to the public. The Website Marketing Group can assist your business by building a custom website utilising a content management system that will allow your business to communicate with its public effectively.
Our website developers can help your business develop a new website or redesign an existing website. Utilising a content management system, your business can have a members login area, photo gallery, recent news and much more! Our website developers can build a clean, fast-loading, search engine friendly website tailored to your business needs. Your programmer will also make sure all the proper keywords, keyword phrases, headings, marketing copy, alt-image tags, and page title tags - usually developed by your online marketing person - are properly installed.
Our small business website package is ideal for small businesses. As your business grows, you can add features to your site with our plug-in modules, or upgrade to one of our other website design and management packages.
If you need an online shop, we have the appropriate e-commerce package for small businesses.
An online marketing person worth their salt is going to charge you $2500 to $5000 or more. The Website Marketing Group understand design and usability issues, the importance of page copy (marketing communications), traffic development strategy, search engine optimization, search engine marketing (pay-per-click), and conversion (people who visit your website as its all about inquiries and sales).
We will also keep you out of trouble and keep you from wasting money (and time) because we know what really works and what doesn't. We will help you design an online marketing plan (or review your current website and strategy) and then work with you to execute the plan. We will also be your online business coach - and available to you 24/7.
Identify and cater for your niche market when planning your website
Consider affiliate marketing
Invest in Search Engine Optimisation (making your website search engine-friendly) for your niche market.
Invest in Search Engine Marketing (paid advertising through search engines such as Google, also known as pay-per-click advertising)
Use online marketing techniques, such as running a company blog
Start building an opt-in e-mail list as soon as possible. Manage your subscriber list and send out professional newsletters with The Website Marketing Group's Newsletter Manager.
Promote your website offline as well; do not rely solely on search engines for business
Use e-mail addresses on your domain name (e.g. info@mybusiness.com.au) to present a professional image and alert people to your web address.
If you have an online shop, or are about to establish one, provide more detailed descriptions of your products, including customer reviews, to help convert online 'window shoppers' into buyers.
The Website Marketing Group have over 11 years of experience implementing website design, development and marketing strategies for small business clients. At the Website Marketing Group, we do not think of business web site design as simply reflecting an image; regardless of the size of the site the main focus of the web site design should be alignment with the business goals. We have an exceptional reputation for professional, quality web design and development services in Sydney.
To put your small business on the Web, you will need:
A domain name is a web address (e.g. myfirstbusiness.com.au) for your small business. You need to register a domain name to have the right to use it. The registration needs to be renewed periodically, otherwise another business can use that domain. The Website Marketing Group can register a domain name for your small business and remind you when the renewal is due.
Website hosting involves storing your website files on a secure, high-speed server that is connected to the Internet so that your website can be viewed by the public. The Website Marketing Group provides secure website hosting and data backup for the sites we design. Many companies can offer you small business website hosting (i.e. storage for your website files), but not all of them provide a content management system so that you can manage your website. The Website Marketing Group does.
A content management system allows you to add, move, delete, edit and publish web pages. Such software gives you the ability to add images, documents and links to your website. The Website Marketing Group provides our content management system, as well as other website management tools such as website statistics, when we host your small business site.
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