Our Services At A Glance
Web Solution Provider of strategic, digital marketing and technology services.
Our expertise includes:
* Web Design
* Website Development
* Software Development
* Smartphone Application Development
* Search Engine Marketing
* Search Engine Optimization-SEO
* Pay Per Click Advertising
* Email Marketing
* Social Media Marketing
* Graphic Design
* Corporate Branding
* Printing Services
* Website & Email Hosting
The verticals we work in:
* Automotive-Websites
* Business To Business-Websites
* Consumer Goods-Websites
* Education-Websites
* Entertainment-Websites
* Financial Services-Websites
* Food & Beverage-Websites
* Hardware & Electronics-Websites
* Health & Fitness -Websites
* Politics / Public Issues-Websites
* Real Estate-Websites
* Retail Stores & Services-Websites
* Software services-Websites
* Telecommunications-Websites
* Travel-Websites
* Web Media-Websites
* Other Websites
Web Portal Development
A job well done and I hope you guys are extremely proud of yourselves. I have worked with Michael and his team for several years. They are experienced and have great customer service. There are not many MDs that will let you call their mobile on a Saturday! Once again, great job and bring it on.
Web Development & Marketing
Michael is a dynamic and personable businessman who is generous with his knowledge. He is very willing to have a go and always thinks outside the square. His business always provides a prompt and professional service.
Online Marketing Sydney
Michael is an excellent digital pioneer,
being one of the original founders of the
Australian internet industry. He has a strong
work ethic and is able to inspire his team
through commitment to excellence.
It was pleasure to work alongside a great leader.
Website Development & SEO
Thank you for the new website. Our clients really like the new design and the menu structure is much more clear than the old one.
Website Development Sydney
I have dealt with many web design agencies in Sydney over the years. None have been able to fully understand my vision and concepts as quickly and professional as the team at The Website Marketing Group. It is always a pleasure to work with you and your team. Thank you very much for making my job an enjoyable one.
Website Development & EDM
It’s been a tricky project and we couldn’t have done it without the cooperation of everyone involved and the technical expertise of Shailendra and Michael and the team.
Web Development & Branding
The results have been overwhelming and I am glad I spent the extra money to get something that stands out in the crowd and expresses the quality I am after for my business. I would definitely recommend your company to anyone else who is after quality.
Your website is your organisation's location on the internet. But how do visitors find your website address? Unless they know your website address through referrals or other advertising campaigns, they won't be able to find you. Search engines are the best way to find your website. If you don't feature on search engines or if you do, but you're rankings are not on the first 3 pages, then you are losing 100s of potential customers.
How do you get your website indexed and listed in the top rankings of all major search engines? The solution is Search Engine Optimisation or SEO. Search Engine Optimisation is a science. Millions of resources have been written on this phenomenon that is continually evolving. Unless you are an SEO specialist, who knows the dos and don'ts of SEO, you won't get anywhere. The good news is The Website Marketing Group are SEO experts that have the knowledge and tools to effectively improve your website's ranking on search engines.
The Website Marketing Group apply proven search engine friendly techniques to your website so that it features prominently on major search engines and directory listings. Several of the major search engines use formulas that determine a website’s relevance to keyword queries. These search engine algorithms use optimisation techniques that are dynamic and evolving. SEO professionals at The Website Marketing Group leverage upon these evolving SEO techniques to rank your website in the top listings of popular search engines like Google, Yahoo, MSN, Alta Vista, AOL, Lycos, Netscape and others and make your website a valuable and relevant resource for web searchers.
We have created SEO Packages to cater for your individual needs and budgets. Our techniques and tactics within these packages have been used by hundreds of companies to easily double, and even triple their current sales. Our SEO strategy could be worth thousands, or even millions to your bottom line!
Contact us today on 1300 911 772 to get started on your SEO journey!
An incorrectly configured website can mean your potentially missing out on valuable free advertising. Why not let The Website Marketing Group take a look at your website and ensure it is making the most of its search assets.
The Website Marketing Group’s Professional SEO Package is ideal for companies who want drive traffic and convert to sales.
The Website Marketing Group’s Ultimate SEO Package is ideal for companies who want to drive traffic, convert to sales and stay on top!
The first step involves an in-depth analysis of the website which needs to be optimized for the Search Engines. We check the current website positioning on the Search Engines, its Search Engine Friendliness and the amount of traffic it is getting from the Search Engines.
In the second step, we identify the purpose behind doing SEO. Whether the client wants to achieve high search engine rankings, increase sales, get newsletter subscribers or improve popularity. Once we know the client expectations, we set our goals accordingly.
Keyword Research is one of the most essential steps of any SEO campaign. The client gives an initial list of keywords and we expand it to find related keywords which can help drive traffic through the search engines. The final keywords list is approved by the client.
After the final list of keywords is discussed, we start writing content for the different sections of the website. Keywords are incorporated to the text content of the website. New pages are also added to the website and content is written for the new pages.
The Website Optimization step involves a number of sub-steps and processes which are carried out on the website pages to make them Search Engine Friendly. We propose and implement a new navigation structure for the website if there are problems with the existing website navigation plan which can cause problems with the Search Engines.
A Sitemap is incorporated to the website, and the Title Tags, Meta Keywords and Meta Description Tags are added to the website pages. Internal linking of the website is improved and heading tags and ALT Tags are added to the web pages. On-page optimization is carried out to make the website Search Engine Friendly and easy to navigate by the search engine spiders.
The submission process allows the website to be submitted to some of the most prominent search engines and directories on the Internet. Submission to these directories and search engines allows quick indexing of the website and its pages.
Link Building is the most important step in off-site optimization of a website. Finding quality link partners for a website can be a tedious and time consuming task. We hand pick quality sites and contact them to finalize the link deal using appropriate anchor texts in the incoming links.
We track our progress and give updates to the client on a regular basis. We send keyword ranking reports, website traffic reports and link popularity reports to the client every month. Web Analytics programs like Google Analytics is used to keep track of the traffic coming to the website.
Search engine optimisation (SEO) is the process of improving the volume and quality of traffic to a website from search engines via "organic" search results. The organic search results are results displayed in the main body of the search engines' results page. This process of optimisation allows your website to be visible to search engine crawlers, enabling your website to rank higher for relevant information found on your website.
Once your website is ranked you gain maximum global exposure for the targeted keywords and terms, which in turn converts into quality traffic to your website. This form of online marketing is highly targeted, because the user has initially accepted to view your website knowing it is relevant to their search query. Research shows that organic search listings are clicked 70-75%, while the sponsored search listings are 25-30%. Therefore , it is crucial that companies take full advantage of an SEO specialist to achieve optimal placement in the organic listings.
In today's society search engine users are more aware that more specific queries returns more relevant information for them. They are no longer searching single word queries but are searching long, complex terms or phrases. These are known as 'Long Tail Keywords' in the SEO industry. For this reason we target these long tail keywords, as they offer a 90%+ conversion to websites.
Our aim is to deliver clean quality traffic. We do this by researching your product or service and finding every possible long tail keyword including geographic locations that an online user may use to conduct a search.
Search Engine Optimisation is a continuous procedure that calls for diligent and tactical designed technical methods and steady implementation to be able to produce value and returns for your website and business. SEO is not an overnight practice. This means results will take effect between 1 and 2 months after implementation. Please note that once your website is ranking well your results will continue to grow and you will start seeing optimum results. Furthermore, high search engine rankings will not stay there forever. Search engine optimisation is definitely an ongoing and long term investment. Hence, we stay side by side with your for 12 months.
Search engine traffic is highly sought after because it's a highly targeted form of marketing. Compare this with offline marketing, which tends to be less targeted.
For example, let's say you run a business selling snow boards and you run a radio campaign that is broadcast to 10,000 people. While your reach may be large, in reality - most people that are exposed to your ad aren't in the market for a snow board... which means your conversion will be low. Contrast this with someone who goes to Google searching for the term 'buy snowboard', which is highly targeted.
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