Copywriting

Copywriting for web is a little different than normal writing and requires some special attention. SEO copywriting is a juggle between keyword-rich and engaging copy.

Copywriting

Copywriting

Powerful Website Copywriting For Great Search Engine Results

The Website Marketing Group offers copywriting services to clients individually, as well as to clients for whom we are building and developing websites.

The power of content is unquestionably important for so many reasons. If you have a website, and its content is long-winded and clumsily assorted, then visitors & browsers will not understand the key messages, or not even bother trying to find out what they are.

Targeted content is not easily constructed. It takes unique writing skills that allow the writer to empathise with the minds of different target audiences, whether that be the everyday consumer or specialised industry organisations.

The Website Marketing Group has writers which provide digital copy & offline content. It doesn’t matter if you need written communication for websites or printed brochures for distribution; our writers will provide the appropriate content services that will appeal to your target audience.

Incorporated Copywriting Support

If you already have a website that is being designed and developed by us, or you have online marketing campaigns that we are running, we can include copywriting services to fill them with content. All you need to do is let us know which project you want to have copywritten, and we’ll get to work on it straight away!

Incorporated Copywriting Support

Our team have extensive experience across many writing styles and content strategies. We can provide you with:

  • Web copy
  • SEO web copy
  • PR material
  • Marketing material
  • Advertising copy
  • Brochure & flyer copy 
  • Banner ad text
  • Social media content 
  • Pay Per Click content 
  • E-mail direct marketing (eDM) content 
  • Sales copy
  • Technical content
  • Creative content
  • Blog & journal articles 
  • Magazine content
  • And more!

Consulting

If your project has specific requirements then our copywriters can consult with you on what needs to be done. For example, if there is a unique aspect to the content that the copywriter needs to incorporate, he /she can go through with you the best way of doing it, as well as providing advice which could benefit the project even more so.

Having a consultation means a thorough approach to the project at hand. Essential information that you need to let the copywriter know will not go unmissed.

Research

Our copywriters can offer to research specific areas and provide you with a comprehensive analysis of the best way to have content for your project. If you have SEO needs, the copywriter can conduct keyword research to know which keywords would be used most in search queries from your target market.

Proofreading & Editing

If you have existing content and require professional proofreading and editing, our copywriters will go through your content with expert attention to detail. They can look at everything from grammar style to sentence syntax & structure. When they proofread, they don’t just look at spelling. They use sophisticated editing techniques which address all aspects of content quality.

Experience

Our copywriters have strong experience writing content for many sectors across Australia and internationally. From small start-ups to multinational corporations, they have generated market leading content for all types of businesses. It doesn’t matter if you’re an engineering firm, a law firm or even an arts theatre!

Our copywriters will embrace the brand and purpose behind the client, and use their creative flair to write specially tailored copy.

Digital & Print

As with our graphic design services, we offer copywriting that caters to online and offline projects. From printed publications to online newsletters, our copywriters will ensure you have the right content. With a fast turnaround time you are guaranteed to be pleasantly surprised by our team’s efficiency and compatibility.

Business to Business & Business to Consumer

When our copywriters work on a project, they take into account two very important qualities that address the core nature of its communication: B2B & B2C.

Knowing the subtle differences between business to business & business to consumer is essential to ensuring top quality communication. The Website Marketing Group’s copywriters are well versed with these differences, so you can rest easy knowing that the content is optimised to the max.

Specialised Writing

 If you require a unique writing style for your project, then get in touch with The Website Marketing Group to see what we can do for you. Our copywriters have assorted existing copy which contained very detailed information that was originally cluttered and unclear, and ensured that it was easily readable.

We have also written technical documents for manuals, procedures and regulation guides. This service is a reflection of the flexible copywriting services available.

Give The Website Marketing Group a call today on 1300 911 772

Enquire now

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